Oh God…it’s going to be one of THOSE articles… Right, let’s talk about purpose washing. You know, when businesses yabber on about their purpose, how much it matters to them, how it’s woven into every fibre of their being?
“I thought it was going to take over my life” That’s the common thing I hear from social entrepreneurs after I’ve helped them embed impact measurement within their business.
It’s time we got clear on this: A social enterprise is a business that positively impacts people and the planet. IT IS NOT A CHARITY. Seriously, the amount of times I hear charities pretend they’re social enterprises is shocking.
Capitalism is keeping slavery alive. It’s estimated there are around 40 million modern day slaves. 40 million. That’s the entire population of Portugal 4 times over.