If you’re still focussed on maximising your shareholder’s value (aka: making lots and lots of money), instead of giving back to your community or the wider economy, then this directly applies to you.
Business. It’s all just a game of box ticking. And, when it comes to social enterprise, it seems like no matter how many boxes you tick, there are always empties waiting in line.
Now, I wouldn’t be an ambassador for social enterprise if I didn’t play devil’s advocate from time to time. So, let me ask you a question. Are the SDGs the future of impact measurement?
I talk a lot about impact led strategies – where the focus is on delivering as much impact as possible and identifying how you can prevent a problem occurring rather than just intervening afterwards.